Human Life cycle

Human Life cycle

This paper suggests that in general, eight distinct stages exist in human life. In identifying and exploring each stage attention is drawn to the particular biological, psychological or social factors that appear to precipitate or define it. In what we believe to be a novel and important step, the idea is developed that each new stage brings its own characteristic conflict; one that can only be successfully surmounted through some synthesis of the opposed forces which the person concerned typically then faces.

The Stages of Life

What is Marketing Management, marketing planning?

Marketing management is the art and science of choosing target markets and getting keeping and growing customer through create delivering and communicating superior customer value.

Main keyword above this definition:

1. Art and science
2. Getting keeping and growing.
3. Superior customer value.

Marketing management is a business discipline which is focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities.

The practice of monitoring the marketplace, organizing and analyzing the results of data collection, and developing strategies for future marketing activities.

Marketing planning: Marketing planning involves deciding on marketing strategies that will help the company to attain its overall strategic objectives.

Definition of Partnership.

Partnership is the between two or more parson who have agreed
 to share profit of a business carried on by all or any one of them acting for all.

Characteristics: 

1. Its a relationship. (Contractual)
2. Between two or more persons. (natural parson nor juristic or artificial parson)
3. There must be an agreement to share profit. (as well losses)
4. Of a business and
5. That business may be carried on by or any one of them acting for all.

The market leader strategy

There are three strategy of marketing leader, are as following 

1. Expending the total market.
2. Defending market share
3. Expending marketing share

The Product Life Cycle

A product's life cycle (PLC) can be divided into several stages characterized by the revenue generated by the product. If a curve is drawn showing product revenue over time, it may take one of many different shapes, an example of which is shown below:

Discuss the several level of product.

A product can be divided into a series of different features and benefits which helps in its segmentation targeting and positioning. Thus levels of the products are the ones which help to define the product in a better manner. These levels are

Classification of new product.

A new product requires to be categorized in a basic way so that people talking about it immediately picks up its features and quality without even taking a look at its label. In the marketing world, this work has been made flexible through the introduction of six product categories as described below. As a marketer, you have to basically check which category best suits your product.

Classification of new product.
 1. New-to-the-world: This category is for those products that have just been invented. No one knows how they work. So knowledge about what they do and how they are used must be imparted to potential customers. And once they start getting buyers, they give birth to new markets and thus companies producing them get to enjoy the first mover advantage. Another term for new-to-the-world is really-new.

What is Product?

A product is " Anything that is capable of satisfying customers needs"

E.G. Washing machine- it clean clothes
         cinema- it shows a film you want to see.

Product can be split into two board categories ,

Goods- physical product that you can touch and feel, food and clothing
services- product that are non physical, watching a film : having a hair cut. 

What is satisfaction?

Satisfaction is the positive feeling about the performance of a product is
 known as satisfaction.
Satisfaction: product performance-customer expectation. 

Definition of value.

The amount (of money or goods or services) that is considered to be a fair equivalent for something else

What is Market?

"Market is the set of all about actual and potential buyers of a product and service"

What is Marketing?

Answer: Marketing is an activity. Marketing activities and strategies result in making products available that satisfy customers while making profits for the companies that offer those products.